In conjunction with the Nov. 8 release of Happy Feet Two: The Videogame, Pump It Up, a leading franchise of indoor inflatable playgrounds, is encouraging families to get moving together – just like the dancing penguins in the game.
Starting Nov. 1, families are encouraged to visit Pump It Up on Facebook to submit a 30-second video showing how their ‘feet get happy.’
Winners of the online video contest will receive interactive prizes ranging from a family home entertainment center to copies of the musical adventure game inspired by the whimsical Antarctic world of the upcoming animated film Happy Feet Two.
“We can’t wait to see how our fans get creative and run, jump, dance and have fun together,” said Pump It Up CEO, Lee Knowlton. “The tie in to Happy Feet Two: The Videogame is perfect for our brand because it promotes safe, interactive play for the entire family.”
The contest winners will be selected by popular vote from other Pump It Up Facebook fans, and announced on December 30, 2011. One grand prize winner will receive a family home entertainment center, including a flat panel TV, video game console, Happy Feet Two: The Videogame, a $1,000 value.
One second prize winner will receive a video game console and Happy Feet Two: The Videogame, a $400 value. Five third prize winners will receive Happy Feet Two: The Videogame. For more information about the video contest and for official contest rules, visit www.Facebook.com/PumpItUpParty.