Grammy Award-winning artist Enrique Iglesias has teamed up with Save the Children to launch a T-shirt promotion today to raise funds to help kids in crises.
A new “heart” T-shirt will be available for purchase online and at select concert venues. The design of the T-shirt is inspired by the heart that Enrique drew on his bloodstained T-shirt after injuring his hand on a drone during his concert in Tijuana, Mexico this past May.
“I’m extremely excited to partner with Save the Children to help kids who need it the most. My heart goes out to the kids around the world who have lived through a humanitarian crisis and have to rebuild their lives from scratch,” said Enrique Iglesias. “As Save the Children knows from experience, recovering from the turmoil and loss caused by war or disaster can take years.”
All net proceeds from the purchase of the “heart” T-shirt, or $12, will go to support the non-profit’s Children’s Emergency Fund, which allows Save the Children to pre-position lifesaving supplies before an emergency hits, respond immediately to a crisis and do whatever it takes to protect the lives of children and create a sense of normalcy.
Save the Children is providing lifesaving relief to children and families affected by 50 humanitarian emergencies worldwide, including the Nepal earthquake, the conflict in Syria and the migrant crisis in Europe.
Last year, the agency says it responded to 103 humanitarian crises, including conflicts, disease outbreaks, floods and cyclones, directly reaching nearly 5 million children through its humanitarian response work.