Barbie Adds Three New Body Types to Its Doll Line
Barbie announced Thursday the expansion of its Fashionistas line with the addition of three new body types – tall, curvy and petite – and a variety of skin tones, hair styles and outfits. With these additions, girls everywhere will have…
American Girl to Promote Arts Education
On January 1, 2013, girls everywhere were inspired by Saige Copeland, American Girl’s 2013 Girl of the Year. Saige is a spirited and imaginative young girl who loves painting and horseback riding at her grandma’s ranch in Albuquerque, New Mexico—the…
Mattel Toys to Show Art and Science of Play
At the 2012 New York International Toy Fair, leading toymaker Mattel (NASDAQ:MAT) will showcase its newest toys that transcend the traditional playroom and deliver deeper ways for kids and families to engage with their favorite brands including Barbie, Hot Wheels,…
American Girl McKenna Ready to Fly
This January, girls everywhere will flip for McKenna, American Girl’s new 2012 Girl of the Year. A determined, energetic girl who loves gymnastics, McKenna shines on the balance beam, but when she falls behind in school, she must use her…
How to Play the Family Game Apples to Apples
This holiday season, Apples to Apples will delight players and bring families together using PlayStation Network for PlayStation 3 and Xbox LIVE Arcade for Xbox 360, just before expanding onto Facebook and mobile devices. The digital versions of Apples to…
Broadway Star Goes with Rock Star Mickey
Constantine Maroulis, star of Rock of Ages and former finalist on American Idol, joined Fisher-Price, a subsidiary of Mattel, Inc., and Disney Consumer Products to bring down the house at D23 Expo in Anaheim, Calif. Friday with a rockin’ concert…
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