Bring Back Our Childhood: Social Media Campaign
A recent report by UNICEF shows 800,000 children have been forced to flee their Nigerian homes due to Boko Haram violence over the last year.
Bringing awareness and support to aid the displaced children, UNICEF and Softway Solutions are running a Snapchat campaign during the week of April 13, 2015.
Following UNICEF on Snapchat will introduce you to a wide variety of Snapchat talent inspiring users to recreate a drawing made by a victim of the violence.
According to Softway, the campaign is live on social media channels and many social media personalities are onboard supporting the cause #BringBackOurChildhood.
[ Report Reveals the Abuses by Islamist Group Boko Haram ]
Softway Solutions and Shaun McBride (Shonduras) are the acting force behind the campaign with the ultimate goal of propelling relief aid for the Boko Haram victims.
Softway Solutions introduced UNICEF to the Vine platform at the end of 2014 by taking New Years wishes from children in need and transforming them into stop-motion animations.
Softway Solutions is an interactive marketing and technology company delivering digital integrations since 2003 from Houston, Texas, USA and Bangalore, India.