United Airlines’ customers can now bring smiles and bear hugs to children in need with a contribution to Happy Hearts Fund.
With a $20 contribution or more, United will deliver a limited-edition GUND teddy bear, “Ben Flyin,” to children experiencing health struggles or economic hardship in communities the airline serves worldwide.
Ben Flyin, the seventh limited-edition bear in the United Adventure Bear program, aims to lift the spirits of children across the globe.
The furry travel companion comes complete with an exploration-ready vest and a passport full of adventure-inspiring activities.
“Imagination can be the greatest escape for children, especially those who face difficult circumstances,” said Nene Foxhall, United’s executive vice president of communications and government affairs. “At United, we connect people to faraway places all over the world, and now Ben Flyin brings the wonder and magic of travel to these children wherever they are.”
To make a contribution, customers can visit the site through July 31. This fall United employees and program partners will deliver the bears to children at hospitals, schools and other organizations.
From the United States to Australia, from Germany to Japan, United’s teddy bears have traveled to nearly every corner of the globe, says the company.